Explore Optimato

AI customer support for Shopify

Answers with context.

Help shoppers with an AI assistant grounded in your Shopify catalog, orders and policies, with the boundaries you choose.

  • Answer product, stock, order-status and policy questions from store context.
  • Start with human confirmation for every draft reply.
  • Route uncertain questions and approval requests to your team.
  • Set allowed actions and discount limits outside the AI prompt.

Before you launch

AI assistance has been built and selected models verified in development. End-to-end live customer conversations remain to be validated.

Optimato is preparing for early access. Public installation is not available yet.

Read the launch status

What information should a Shopify AI support assistant use?

Product answers need catalog context, order questions need the correct customer's order information, and policy answers need your store's published rules. The assistant should not fill gaps with a plausible answer. Optimato is designed to hand uncertain questions to a teammate and lets you begin by confirming every draft.

Can the assistant change orders or issue refunds?

An answer and an action require different permissions. Optimato uses validated tools, store-scoped authorization and approval boundaries outside the AI prompt; the assistant does not independently issue refunds. Set permitted actions and discount limits deliberately, and validate the customer identity, channel and handoff together before going live.