WhatsApp marketing for Shopify
Make messages matter.
Create relevant WhatsApp campaigns for your Shopify customers, with channel consent and estimated costs built into the sending decision.
- Segment customers using store data, tags and purchase history.
- Preview your audience, exclusions and estimated messaging cost.
- Use approved templates on the official WhatsApp Business Platform.
- Recheck consent, quiet hours, frequency caps and budget before sending.
Before you launch
Meta approval and a verified business setup are required. Production sending remains pending.
Optimato is preparing for early access. Public installation is not available yet.
Read the launch statusWhat do I need for Shopify WhatsApp marketing?
You need a Shopify store, your own WhatsApp Business account and number, the relevant account and template approvals, and recorded permission to contact the audience. Connecting Shopify does not activate WhatsApp sending. Check the channel status and test the complete workflow before enabling a campaign.
How do I review a WhatsApp campaign before sending?
Start with a specific customer segment and a useful reason for the message. Review who is included, who is excluded, the approved template and the estimated provider cost. Optimato is designed to recheck permission, quiet hours, frequency caps and budget at execution time, because eligibility can change after scheduling.
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